Phoenix was the hottest place to be this past Sunday and it had nothing to do with the weather as thousands descended their be part of sports biggest event: Superbowl 49.
There were parties popping all around town but the ultimate party came courtesy of the number one men’s magazine, MAXIM.
MAXIM staked their claim as the ultimate when they took over two airplane hangars packed with nearly 2,000 people including a mass of celebs. There were private jets, helicopters, a hot air balloon, and a drag strip with racing Dodge Vipers and Challenger Hellcats. Brands like Hugo Boss, Buffalo Jeans, Dodge, Dos Equis and Timex signed on to sponsor the shindig.
At the helm to kick off the party was Nick who as previously posted under his Ncredible Entertainment umbrella partnered with MAXIM to produce television shows, organize high-end events, and pursue a number of other strategic ventures. This weekend was the first of many successful events for the partnership.
Also in attendance were Ludacris, DJ Vice, and dozens of luminaries, including Jerome Bettis, Alyssa Milano, Chris Pratt, Brandon Marshall and many, many more.
You can check out even more photos and videos of the Superbowl fun at Nick Cannon Archives.
